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Scent

A distinctive characteristic that may be introduced into a printing job, usually by flooding (like a varnish) the substance onto uncoated paper, to obtain a particular fragrance or aroma. Although the artistic effect is not unlike foil stamps or die cuts, scent impregnated paper may induce adverse responses in the reader recipient, including allergic reactions and respiratory distress, for which the printer and publisher can be held liable. See paper coating.

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