Home > Terms > English, UK (UE) > Cost per acquisition/action (CPA)
Cost per acquisition/action (CPA)
An advertiser only pays a website when a specific action has occurred, such as a survey filled, consumer registration or a product purchased.
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- Part of Speech: noun
- Synonym(s):
- Blossary:
- Industry/Domain: Business services
- Category: Marketing
- Company:
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- Acronym-Abbreviation:
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