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Media buyer
A media buyer, usually at an advertising agency, works with a media planner to allocate the money provided for an advertising campaign among specific print or online media (magazines, TV, Web sites, and so forth), and then calls and places the advertising orders.
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- Part of Speech: noun
- Synonym(s):
- Blossary:
- Industry/Domain: Advertising
- Category: Online advertising
- Company:
- Product:
- Acronym-Abbreviation:
Other Languages:
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