Home > Terms > English, UK (UE) > Positioning statement
Positioning statement
A radio station's mission statement or vision statement. A one to two sentence statement that conveys what you do for whom, to uniquely solve an urgent need. These are usually aired during Image Liners.
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- Part of Speech: noun
- Synonym(s):
- Blossary:
- Industry/Domain: Broadcasting & receiving
- Category: Radio & TV broadcasting equipment
- Company:
- Product:
- Acronym-Abbreviation:
Other Languages:
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