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Supermarkets

Terms that are in relation to the biggest kind of retail store.

Contributors in Supermarkets

Supermarkets

Efficient promotion

Retail; Supermarkets

An advertising strategy that causes an increase in sales and an improved competitive position for the retailer.

Broadside

Retail; Supermarkets

An advertising term that refers to two facing newspaper pages in an ad.

Car-lot seller

Retail; Supermarkets

An agent that sells and ships products by railcar loads. For special promotions, the railcar serves as a storage unit for fast-moving merchandise.

Control coupon

Retail; Supermarkets

An advertising coupon that limits the number of items bought on sale.

In-store demonstrators

Retail; Supermarkets

An employee or temporary person conducting tastings, samplings, and product preparations to encourage impulse buys from customers.

Frequent shopper programme

Retail; Supermarkets

An electronic marketing programme designed to reinforce customer loyalty. A scan card used to capture customer shopping patterns and to generate product discounts (clipless coupons). See electronic ...

Scanner

Retail; Supermarkets

An electronic register system that automatically records the product description and retail price for an item by reading a UPC code with a laser.

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