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Supermarkets
Terms that are in relation to the biggest kind of retail store.
Industry: Retail
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Supermarkets
Efficient promotion
Retail; Supermarkets
An advertising strategy that causes an increase in sales and an improved competitive position for the retailer.
Broadside
Retail; Supermarkets
An advertising term that refers to two facing newspaper pages in an ad.
Car-lot seller
Retail; Supermarkets
An agent that sells and ships products by railcar loads. For special promotions, the railcar serves as a storage unit for fast-moving merchandise.
Control coupon
Retail; Supermarkets
An advertising coupon that limits the number of items bought on sale.
In-store demonstrators
Retail; Supermarkets
An employee or temporary person conducting tastings, samplings, and product preparations to encourage impulse buys from customers.
Frequent shopper programme
Retail; Supermarkets
An electronic marketing programme designed to reinforce customer loyalty. A scan card used to capture customer shopping patterns and to generate product discounts (clipless coupons). See electronic ...
Scanner
Retail; Supermarkets
An electronic register system that automatically records the product description and retail price for an item by reading a UPC code with a laser.
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