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Naknada

The income received in return for the provision of services.

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Ukupna naknada za rad
Business services; Human resources

The complete pay package awarded employees on an annual basis, including all forms of money, benefits, services, and in-kind payments.

naknada za parnicu
Legal services; General law

Kompenzacija za advokate za njihove usluge prije i nakon suđenja, izračunata na osnovu procenta.

Provizija
Advertising; Marketing communications

The method of remunerating advertising agencies by means of a payment directly from the media – traditionally set at 15 per cent of the advertising expenditure.

Spoznajni odgovor
Advertising; Marketing communications

The interpretation of stimuli and the organization of thoughts and ideas.

Cirkulacija
Advertising; Marketing communications

The number of issues of a media title that are sold.

Emitovanje
Advertising; Marketing communications

broadcasting, are media designed to meet the mass market, to meet buyers/consumers of certain products.

Od biznisa do biznisa
Advertising; Marketing communications

The promotion of its products or services by one company to another.

Beneficijska segmentacija
Advertising; Marketing communications

A grouping of consumers based on the specific benefits they desire from a product.

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