An American brand of ice cream novelties sold from ice cream trucks as well as stores and other retail outlets. Originally, Good humours were chocolate coated ice cream bars on a stick, but the line was expanded over the years to include a wide range of novelties. The Good humour company started in Youngstown, Ohio during the early 1920s and covered most of the country by the mid 1930s. Good humour became a fixture in American popular culture, and at its peak in the 1950s, the company operated 2,000 "sales cars".