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Advertising
The methods and act of calling something to the attention of the public especially through paid announcements. Also includes the business of preparing advertisements for publication or broadcast.
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Auger transition
Astronomy; General astronomy
A radiationless quantum jump that occurs in the X-ray region. When a K-electron is removed from an atom and an L-electron drops into the vacancy in the K-shell, the energy ...
microvilli
Biology; Genetics
Thin fingerlike protrusions from the surface of a cell, often used to increase absorptive capacity or to trap food particles.
CableCARD
Entertainment; TV
Security card that Digital Cable Ready (DCR) TV owners must obtain from their cable company in order to view scrambled programming, such as premium services.
pre-ride
Advertising; Billboard advertising
An in-market field check of available panels to determine locations for a specific GRP/showing.