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Online advertising

For banner ads, pop-up ads, pop-under ads and so on.

Contributors in Online advertising

Online advertising

Audience composition

Advertising; Online advertising

Audience analysis expressed in demographic terms or other characteristics.

Air cheque

Advertising; Online advertising

Recording a broadcast to serve as an archival or file copy.

Allotment

Advertising; Online advertising

The number and type of outdoor posters in a showing.

Business paper

Advertising; Online advertising

A publication that is intended for business or professional interests.

Call letters

Advertising; Online advertising

The letters that identify a station; for example, WBZ-TV

Bulk discount

Advertising; Online advertising

A discount offered by media for quantity buys

Spider

Advertising; Online advertising

This is a software programme that follows links on the World Wide Web. Most spiders are those used by search engines, which index web pages according to relevance. A fault of spiders from an ...

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