Impact strength

A measure of impact strength determined by the difference in energy of a swinging pendulum before and after it breaks a notched specimen held vertically as a cantilever beam.

Impact

Advertising; Marketing communications

The degree to which an advertisement or campaign affects its audience; the amount of space (full-page, half-page, etc:) or of time (60-second, 30-second, etc.) that is purchased, ...

Camtasia

Software; Video editing

Camtasia is a screencast software that allows users to record actions on a computer screen such as navigating in a browser or running any program while allowing narration to be ...

headroom

Software; Video editing

a) The number of dB increases possible above the operation level (0 VU) before unacceptable distortion occurs. b) In composition, the space between a subject’s head and the upper ...

heads out

Software; Video editing

A way of winding tape so that the beginning of a selection is on the outside of the reel.

head-to-tape contact

Software; Video editing

The degree to which the surface of the magnetic coating approaches the surface of the record or replay heads during normal operation of a recorder. Good head-to-tape contact ...

height

Software; Video editing

The vertical positioning of a head with respect to a piece of tape. The size of the picture in a vertical direction.

helical scan

Software; Video editing

A method of recording video information diagonally on a tape, used in home and professional VCRs. High-speed rotating video heads scan these diagonal video tracks, giving an ...