net reach

1. A specified portion of a stream channel, commonly taken between two stream gauging stations, but may be taken between any two specified endpoints. 2. In hydraulic and sediment ...

reach

Tourism & hospitality; Hotels

The percentage of people within a specific target audience reached by an advertising campaign.

billboard

Advertising; Billboard advertising

A large outdoor advertising structure.

frame

Advertising; Billboard advertising

A static display screen on an LED display, or a metal attachment around the edges of a poster face.

wavelength

Advertising; Billboard advertising

The distance in a periodic wave between two points of corresponding phases. The LED's wavelength determines its color.

vinyl

Advertising; Billboard advertising

A single-sheet substrate on which an advertising message is rendered by computer production. Vinyl is primarily used on the face of bulletins & Premiere products.

exposure

Advertising; Billboard advertising

The reasonable opportunities for advertising to be seen and read.

transition

Advertising; Billboard advertising

A visual effect used on an LED display to change from one message to another.

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Industry/Domain: Sports Category: Basketball

dead ball

(basketball term) any ball that is not live; occurs after each successful field goal or free-throw attempt, after any official's whistle or if the ...