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no frills
The term 'no frills' or 'no-frills' is used to describe any service or product provided in its most basic and simple form, without any non-essential features, to keep its price low, e.g., no-frills housing, no-frills airline service.
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- Part of Speech: adjective
- Synonym(s):
- Blossary:
- Industry/Domain: Business services
- Category: Marketing
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