on-premise sign

on-premise sign

A sign that advertises products or services that are sold, produced, manufactured or furnished on the property where the sign is located.

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Part of Speech: noun
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Industry/Domain: Advertising
Category: Billboard advertising
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Related terms

off-premise sign

Advertising; Billboard advertising

A sign that advertises products or services that are not sold, produced, manufactured or furnished on the property where the sign is located. An outdoor display is an off-premise ...

sign

Language; Translation & localization; Translation

A unit of signifier and signified, in which the linguistic form (signifier) stands for a concrete object or concept (signified). When the notion of sign is extended to include ...

sign

Convention; Conferences

Informational display used at events. See BANNER. See AlsoBanner.

sign

Printing & publishing; Publishing

See ornament, semiotics, glyph, graphics, signifier, sign language.

sign

Art history; Visual arts

An outward manifestation that stands for something - and for somebody. Semiotics studies culture and views its material products and what happens in it as signs.

billboard

Advertising; Billboard advertising

A large outdoor advertising structure.

frame

Advertising; Billboard advertising

A static display screen on an LED display, or a metal attachment around the edges of a poster face.

wavelength

Advertising; Billboard advertising

The distance in a periodic wave between two points of corresponding phases. The LED's wavelength determines its color.

vinyl

Advertising; Billboard advertising

A single-sheet substrate on which an advertising message is rendered by computer production. Vinyl is primarily used on the face of bulletins & Premiere products.

exposure

Advertising; Billboard advertising

The reasonable opportunities for advertising to be seen and read.

transition

Advertising; Billboard advertising

A visual effect used on an LED display to change from one message to another.

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