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Push money (PM)
A manufacturer's incentive to wholesalers to actively market their products. Usually payments are based on the number of cases sold. Also called promotion money or a spiff.
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- Part of Speech: noun
- Synonym(s):
- Blossary:
- Industry/Domain: Retail
- Category: Supermarkets
- Company: FMI
- Product:
- Acronym-Abbreviation:
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