The counterpart of punishing the careless reader. Rewarding means, in this case, providing extra bonus details, small bits of readerly pleasure. Tuckerizing is a simple example; others are eyeball images, resonant metaphors, throwaway jokes, and so on. "As for you, the writer, never forget the following: the reader is like a circus horse which has to be taught that it will be rewarded with a lump of sugar every time it acquits itself well. If that sugar is withheld, it will not perform." — Milorad Pavic.