Through the line advertising (TTL)

Through the line advertising (TTL)

Also called Integrated Communication Approach, this method of advertising combines above the line and below the line advertising to build brand image and target quality customers.

This is auto-generated content. You can help to improve it.

0 0

Improve it

Add an image

Part of Speech: noun
Synonym(s):
Blossary:
Industry/Domain: Business services
Category: Marketing
Company:
Product:
Acronym-Abbreviation:

Collect to Blossary

Other Languages:

Related terms

through the line advertising (TTL)

Business services; Marketing

Also called Integrated Communication Approach, this method of advertising combines above the line and below the line advertising to build brand image and target quality customers.

corporation

Business services; Marketing

Corporations are a different form of partnership. They are artificial persons who can own property, pay taxes, hire employees, and engage in business.

articles of incorporation

Business services; Marketing

The document that frames the creation, organization, day-to-day operation, identity of registered agent, and dissolution of a corporation.

judicial dissolution

Business services; Marketing

A court's determination that a company should be dissolved for the good of the partners because the business has engaged in illegal activities.

constructive trust doctrine

Business services; Marketing

The theory that a partner who acquires profits for his own enrichment holds such funds for the benefit of the company as a whole and can be ordered to return such funds to the ...