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Placement
The initial selling and subsequent establishment of a product brand or pack on a store shelf that previously did not stock or purchase it; a "new sale. "
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- Part of Speech: noun
- Synonym(s):
- Blossary:
- Industry/Domain: Retail
- Category: Supermarkets
- Company: FMI
- Product:
- Acronym-Abbreviation:
Other Languages:
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