6 Terms
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Economics
basics of economics
Industry: Economy
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Economics
Learning Curve
Economy; Economics
A graphical representation of the way in which average unit cost of production decreases as output rises.
Licenced Product Strategy
Economy; Economics
Marketing plans and actions based on the use of licenced characters.
Limited-Line Department Store
Economy; Economics
It is a department store which carries a narrower range of merchandise than a full-line department store
Limited-Line Strategy
Economy; Economics
The decision by a producer to offer a lesser number of product variations than is possible.
Limited-Line Retailer
Economy; Economics
A retailer carrying only one line, or a few related lines, but a large assortment of produce.