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Online advertising
For banner ads, pop-up ads, pop-under ads and so on.
Industry: Advertising
Add a new termContributors in Online advertising
Online advertising
Visit
Advertising; Online advertising
A visit is a Web user with a unique address entering a Web site at some page for the first time that day (or for the first time in a lesser time period).
Groupon
Advertising; Online advertising
A marketing service that offers its subscribers daily discount coupons by email, Facebook and Twitter feeds.
Keyword prominence
Advertising; Online advertising
Is the prominence of keywords on a page. Keywords are more prominent in these locations: The title element,The and other heading tags,near the top of the page,near the start of sentences, in alt ...
Broad match
Advertising; Online advertising
Your ad can appear with search results for one or more words in the query as well as for singular/plural forms, synonyms, other relevant variations, and for the words in a different order. A broad ...
Keyword frequency
Advertising; Online advertising
Is similar to keyword density except that it refers to the frequency (number of times) that a keyword is used onKeyword frequency is one of the factors that search engines use to determine a page's ...
Keyword proximity
Advertising; Online advertising
Refers to how close two keywords are to each other on a web page. Search engines give weight to the closeness of keywords.
Keyword matching
Advertising; Online advertising
Is how keywords that advertisers bid on interact with search queries. There are four types of keyword matching: broad match, phrase match, exact match and negative keywword
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