Sales

Sales

Sales is the process of selling goods or services. The process begins with the request to buy by a customer or a offer to sell by a seller. Then follows the payment and change of title.

Industry: Professional careers

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Sales

Price inelasticity

Professional careers; Sales

Buyers' insensitivity to price, when the percentage change in quantity demanded is less than the percentage change in price, consumers are price-insensitive, see price elasticity.

Subcultures

Professional careers; Sales

Broad groups of consumers within a society's culture having similar values which distinguish them from the rest of society.

Free-standing inserts

Professional careers; Sales

Brochures, leaflets and similar advertising material distributed with magazines and newspapers as loose inserts.

Attention, interest, desire, action (AIDA)

Professional careers; Sales

"Get the prospect's attention, gain their interest, create desire and encourage them to act by moving forward with the purchase. ".

Recognition merchandise

Professional careers; Sales

Award, often personalized, used to acclaim performance or milestones, may be useful objects (paperweights, clocks) or for display only (plaques, trophies).

Awareness, interest, desire, conviction, action (A

Professional careers; Sales

Mental states which supposedly lead a potential customer to a buying decision.

Buying warmth

Professional careers; Sales

Behavioral, non-verbal and other signs that a prospect likes what he sees, very positive from the sales person's perspective, but not an invitation to jump straight to the close.